Mayvic Degado based her undergraduate Art History dissertation on private advertising in Cuba. “I advised that the self-employed had to advertise, show their strengths faced with the competition, use communications and promotional tools.”

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From the meticulous design of its name, in terms of typography, logo and concept, to the identity manual and the values to be defended within youth photography, for the past five years, Revel has taken on every photography session with innovative proposals and an atmosphere of complicity and trust.

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The last decade has been marked by the strengthening of entrepreneurship in Cuba. Many businesses have emerged, some with a precedent, others brand new. One such venture that is gaining admiration is Clean: Cuban cleaning professionals.

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